For Immediate Release  

Econofrost Shows Reflective Night Covers at IFFA, 2007

Energy-saving night covers for temperature controlled meat merchandiserson display at leading meat industry trade fair

Shawnigan Lake, BC, April 30, 2007—Canada based Econofrost is set to show its energy-saving reflective night covers to the world of meat processors and marketers in Frankfurt from May 5 to 10.  Econofrost joins around  850 exhibitors in presenting the latest products and trends for the meat processing industry and the butchers’ trade. Held at the third largest trade fair complex in the world, IFFA 2007 features companies that represent worldwide meat processing, packaging and selling.

            Locate Econofrost/Promolux displays booth in Hall 6, Level 1, Walkway D, Stand 57 in display for shop fittings for butcher shops and other meat retailers. 

Participating in the international event enables Econofrost to show how the energy-efficient night covers reflect heat and trap cold air and how retailers can claim back financial losses incurred during the hours that stores are closed. Protecting meat merchandisers from unnecessary energy consumption overnight results in lower product temperatures during the following day and reduces premature spoilage of perishable food products. Besides offering the economic benefits of reduced energy costs, Econofrost actively promotes awareness of  consumer protection and food safety issues in the supermarket industry.

            Representative Jamie Orr said, “A large western U.S. supermarket chain reports that their new installations in perishable food merchandisers are saving more than the full cost of the Econofrost installation in a matter of weeks.” Some utility company rebates for energy efficient technologies further improve a rapid payback on investment.

            Easily installed in existing supermarket display cases, Econofrost night curtains can be ordered pre-installed in new display equipment from most manufacturers, including Tyler/Carrier, Hill Phoenix, Hussmann, Master-Bilt, Barker, Southern Stores Fixtures, and many others. Econofrost has been serving the supermarket industry since 1975 and has made over 250,000 night cover installations in nearly 30 countries. Market Group Ventures, Inc., the parent corporation for Econofrost, is a world leader in providing retail technology solutions for merchandisers.

Econofrost invites inquiries about their reflective night covers at info@econofrost.com  and you may visit our website at www.mgvinc.com

For Immediate Release  

What are Econofrost energy-saving night covers? Shawnigan Lake, BC, April 27, 2007

— A unique reflective fabric was developed in Europe where where it has now become the standard for energy-efficient night curtains in fresh food departments and have been installed in over 30 countries. Econofrost developed a simple concept that increases energy efficiency and saves money: the night curtains are made to be rolled down while a store is closed, allowing the temperatures inside the food coolers to stabilize overnight. Stores also find that products stay cooler for up to 15 hours during the following day when the units are opened for easy consumer access.            

What makes Econofrost unique? The answer lies in the specialized construction of the fabric. Econofrost night curtains are made of layers of woven aluminum—a low-emissivity material that suppresses the flow of radiated heat into the coolers and reflecting it away from the refrigerated goods. The curtain is kept strong and easy to clean by a clear exterior film, and a fire-retardant keeps it safe. Unlike other covers for refrigerated coolers, the surface of Econofrost night curtains are performed and allow a natural release of condensation while trapping cold air inside the cooler.            

Representative Jamie Orr said, “Large U.S. supermarket chains report that their new installations in produce and other refrigerated food departments are saving more than the full cost of the Econofrost installations, sometimes in only a matter of weeks.” Retailers can expect a rapid payback on investment, especially in areas where utility companies offer rebates for installation of energy-efficient technologies.

            Easily installed in existing supermarket merchandisers, Econofrost night curtains can also be ordered pre-installed from most manufacturers of refrigerated display equipment, including Tyler/Carrier, Hill Phoenix, Hussmann, Master-Bilt, Barker, Southern Stores Fixtures, and many others. Market Group Ventures, Inc., the parent corporation for Econofrost, is a world leader in providing retail technology solutions for merchandisers.